Privacy Policy

1. About This Policy and Who We Are

This Privacy Policy ("Policy") governs the collection, use, storage, disclosure, and protection of personal information by Byte Lane Ltd. ("Byte Lane," "Company," "we," "our," or "us"), a corporation incorporated under the laws of Alberta, Canada, operating at bytelane.ca (the "Website").

This Policy applies solely to personal information collected through this Website. It does not govern information collected through any other channel, platform, or medium, or through any third-party websites linked from this Website. Byte Lane is not responsible for the privacy practices of any third-party website, service, or platform, regardless of whether a link to that resource appears on this Website.

This Policy is intended to comply with the Personal Information Protection and Electronic Documents Act (PIPEDA), SC 2000, c 5, the Personal Information Protection Act (Alberta) (PIPA), and all other applicable Canadian federal and provincial privacy legislation. Nothing in this Policy creates or implies any obligation beyond what is required by applicable law.

Privacy inquiries may be directed to:
Byte Lane Ltd.
Email: info@bytelane.ca
Phone: (825) 551-1011

2. Scope and Limitations of This Policy

This Policy governs only personal information voluntarily submitted to Byte Lane through the contact form located on this Website. It does not apply to:

• Information submitted through any channel other than the Website contact form, including email, telephone, or third-party platforms
• Information pertaining to incorporated entities, business names, or corporate data that does not constitute personal information under applicable law
• Publicly available information
• Anonymized or aggregated data that cannot be used to identify an individual
• Information collected during any freight service engagement, which is governed by the applicable service agreement between Byte Lane and the client

Byte Lane's obligations under this Policy are limited strictly to the personal information described herein.

3. Information We Collect

Byte Lane collects only the personal information you voluntarily provide. Through the Website contact form, we may collect:

• Full name
• Company or business name (note: business names of incorporated entities are generally not personal information under PIPEDA; however, where a business name identifies an individual, it is treated as personal information under this Policy)
• Work email address
• Phone number (optional; collected only if you provide it)
• Inquiry type (shipper or carrier; service lane selection)
• Message content submitted through the form

We do not collect payment card information, government-issued identification numbers, social insurance numbers, health information, or any other sensitive personal information through this Website.

We may collect limited technical data automatically, including IP addresses, browser type, device type, and referring URL, solely for website security, uptime monitoring, and fraud prevention. This technical data is not linked to your identity and is not used for behavioral tracking or profiling.

You are under no obligation to provide any personal information through this Website. If you choose not to provide certain information, we may be unable to respond to your inquiry.

4. Purpose of Collection and Use

Personal information collected through this Website is used solely for the following purposes:

• Responding to your inquiry about Byte Lane's freight management services
• Providing a rate estimate, carrier availability assessment, or service information in response to your request
• Following up on your inquiry by email or telephone, where you have provided explicit consent to such contact
• Maintaining a record of our communications for internal business purposes

We will not use your personal information for any purpose not listed above without first obtaining your express consent, except where permitted or required by applicable law. We do not use personal information collected through this Website for unsolicited marketing, automated decision-making, profiling, behavioral advertising, or any purpose unrelated to your direct inquiry.

Any consent you provide through the contact form is specific to the inquiry submitted. It does not constitute consent to receive ongoing commercial communications. You may withdraw consent at any time by contacting us at info@bytelane.ca.

5. Consent

By submitting the contact form on this Website and checking the applicable consent boxes, you provide your express, informed consent to Byte Lane Ltd. to collect, use, and retain your personal information for the purposes described in this Policy.

You represent and warrant that:

(a) you are at least 18 years of age or the age of majority in your jurisdiction;

(b) where you are submitting information on behalf of a business or organization, you have the authority to provide consent on behalf of that organization and any individuals whose information you include;

(c) all information you submit is accurate, current, and complete to the best of your knowledge.

Byte Lane disclaims all liability arising from inaccurate, misleading, or unauthorized information submitted through the contact form.

6. Disclosure of Personal Information

Byte Lane does not sell, rent, trade, license, or otherwise disclose your personal information to any third party for commercial or marketing purposes. Personal information may be disclosed only in the following limited circumstances:

6.1 Service Providers

We engage the following third-party service providers to operate this Website. Each processes personal information only as necessary to perform their contracted service:

• Formspree, Inc. — processes contact form submissions. Byte Lane is not responsible for Formspree's data handling practices. By submitting the contact form, you acknowledge that your submission is transmitted through Formspree's infrastructure, which operates under its own privacy policy.
• Vercel, Inc. — hosts and serves this Website. Vercel may process server access logs as part of normal hosting operations.

Byte Lane is not responsible for the privacy, security, or data handling practices of any third-party service provider. Any failure, breach, or misuse of personal information by a third-party service provider shall not give rise to any liability on the part of Byte Lane, to the maximum extent permitted by applicable law.

6.2 Legal Requirements

Byte Lane may disclose personal information without notice or consent where required or authorized by applicable law, including in response to a lawful subpoena, court order, regulatory demand, or governmental request. Byte Lane reserves the right to cooperate fully with law enforcement and regulatory authorities in any investigation.

6.3 Business Transfers

In the event of a merger, acquisition, asset sale, restructuring, or other business transaction involving Byte Lane Ltd., personal information held by Byte Lane may be transferred to the successor entity as part of that transaction. We will provide notice of any such transfer on this page where practicable and permitted by law.

6.4 Protection of Rights

Byte Lane reserves the right to disclose personal information where it reasonably believes such disclosure is necessary to: (a) protect the rights, property, or safety of Byte Lane, its clients, employees, or the public; (b) investigate, prevent, or respond to fraud, security incidents, or unlawful activity; or (c) enforce this Policy or any applicable terms of service.

7. Data Retention

Personal information submitted through this Website will be retained only for as long as necessary to fulfill the purpose for which it was collected, subject to applicable legal retention obligations:

• Contact inquiries with no resulting engagement: up to 24 months from the date of submission, after which the information will be securely deleted or irreversibly anonymized
• Inquiries resulting in a service engagement: retained for the duration of the engagement and for a minimum of 7 years thereafter, as required by applicable Canadian tax and commercial record-keeping legislation
• Website access logs: up to 90 days from the date of collection

Byte Lane reserves the right to retain personal information for longer periods where required by law, court order, or regulatory requirement, or where necessary to protect Byte Lane's legal interests.

Upon expiry of the applicable retention period, personal information will be securely deleted, destroyed, or anonymized in a manner that prevents reconstruction.

8. Data Security

Byte Lane implements reasonable technical and organizational safeguards to protect personal information from unauthorized access, use, disclosure, loss, alteration, or destruction, including:

• Encrypted transmission of data via HTTPS/TLS
• Access controls limiting personal information to authorized personnel
• Use of third-party service providers that maintain their own security programs

In the event of a data breach affecting your personal information that poses a real risk of significant harm, Byte Lane will notify affected individuals and, where required, the Office of the Privacy Commissioner of Canada, in accordance with the mandatory breach reporting requirements under PIPEDA.

9. Limitation of Liability

Nothing in this Policy excludes liability that cannot be excluded under applicable mandatory law, including liability for death or personal injury caused by gross negligence. Subject to the foregoing, all other liability is excluded to the fullest extent permitted by law.

10. Your Privacy Rights

Subject to applicable law, you have the right to:

• Request access to the personal information Byte Lane holds about you
• Request correction of inaccurate or incomplete personal information
• Withdraw consent to the use of your personal information for any purpose, subject to legal and contractual restrictions
• Request deletion of your personal information, subject to applicable legal retention obligations

To exercise any of these rights, submit a written request to info@bytelane.ca. Byte Lane will respond within 30 calendar days of receiving a verifiable request. We reserve the right to request proof of identity before processing any request. We reserve the right to decline requests that are unfounded, excessive, or repetitive, or where fulfillment would conflict with applicable legal obligations.

If you are dissatisfied with our response, you have the right to lodge a complaint with the Office of the Privacy Commissioner of Canada:
Website: priv.gc.ca
Toll-free: 1-800-282-1376

11. Cookies and Tracking Technologies

This Website does not currently deploy advertising cookies, behavioral tracking pixels, or third-party analytics services that collect personally identifiable information. Byte Lane does not use Google Analytics, Meta Pixel, or any similar tracking technologies on this Website as of the date of this Policy.

Byte Lane reserves the right to introduce such technologies in the future, in which case this Policy will be updated and, where required by applicable law, your consent will be obtained prior to deployment.

12. Children's Privacy

This Website is intended solely for use by adults acting in a business or professional capacity. We do not knowingly collect personal information from individuals under the age of 18. If you have reason to believe that a minor has submitted personal information through this Website, please contact us immediately at info@bytelane.ca. Upon verification, we will take reasonable steps to delete such information promptly.

13. Third-Party Links

This Website may contain links to third-party websites, platforms, or resources (including but not limited to LinkedIn, Instagram, and X/Twitter). These links are provided for convenience only. Byte Lane does not endorse, control, or assume any responsibility for the content, privacy practices, or data handling of any linked third-party resource. Your use of any third-party website is entirely at your own risk and is governed solely by that website's terms and privacy policy. Byte Lane expressly disclaims all liability arising from your use of or reliance on any third-party website.

14. Governing Law and Jurisdiction

This Policy is governed exclusively by the laws of the Province of Alberta and the federal laws of Canada applicable therein, without regard to conflict of law principles. Any dispute, claim, or controversy arising out of or relating to this Policy, or the collection, use, or disclosure of your personal information, shall be subject to the exclusive jurisdiction of the courts of Alberta, Canada. You irrevocably submit to the personal jurisdiction of such courts and waive any objection to the laying of venue in such courts.

15. Amendments to This Policy

Byte Lane reserves the right to amend, modify, update, or replace this Policy at any time without prior notice, except where notice is required by applicable law. The revised Policy will be posted to this page with an updated "Last Updated" date. Your continued use of this Website following the posting of a revised Policy constitutes your acceptance of the revised Policy. It is your responsibility to review this Policy periodically. If you do not agree to a revised Policy, you must discontinue use of this Website.

16. Entire Agreement

This Policy, together with any applicable terms of service or service agreement between you and Byte Lane, constitutes the entire agreement between you and Byte Lane with respect to the subject matter herein and supersedes all prior or contemporaneous understandings, representations, or agreements, whether written or oral, relating to privacy and the collection of personal information through this Website.

17. Contact and Complaints

For questions, concerns, access requests, or complaints related to this Policy or the handling of your personal information:

We are committed to addressing all privacy concerns promptly and in good faith.